Author: Jayson Ronald

As we continue to view the evolution of e-commerce in real time, more and more adjustments are being made to the ways in which customers are able to shop. Similarly, many more standards are being established within the industry. Amazon, for example, and their Prime shipping options and now-established media division, would’ve surprised a lot of professionals in the industry twenty years ago. These standards, such as the two-day shipping guarantee on most Amazon orders, influence the way that customers view other businesses as well. Why take the risk on a small business offering a niche product when Amazon offers…

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Now more than ever, businesses are relying on the continuously developing stream of consumer data to make the most informed business decisions possible. Don’t be fooled, though, this data does not come in a very attractive form. It flows in as unstructured data, which is much harder to analyze and develop any sort of advantage from. The acts of collecting, managing and analyzing this unstructured data in hopes of transforming it require a set of tools and techniques that will come at a cost. With that being said, when this data is transformed, it’s very likely to grant any organization…

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As commercial shipping has developed and evolved around the options of Amazon Prime, many customer expectations have grown simultaneously. These expectations are part of what allows many smaller companies to reimagine their processes and how they’ll meet these demands. It starts with providing quality customer-focused service. People care about being treated well, even if it takes a bit longer. This level of service is primarily derived on the consideration of customers, meaning it’ll offer choices to them instead of picking and choosing on their behalf. This gives them the ability to decide what is the best option for their needs,…

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Cloud computing skills are in high demand as companies look to leverage the benefits of scalable public cloud resources. The challenge? While 75% of tech leaders are building new products and services that leverage the cloud, just 8% of technologists have the cloud-related skills and experience necessary to facilitate these efforts. The solution? AWS cloud certifications. Here’s a look at what they are, how they work and how they can benefit your career. Potential Certification Paths There are currently 12 AWS certification badges divided into four broad groups for IT professionals. First up is the Foundational Cloud Practitioner certification. This…

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Though the healthcare industry is known for creating miracles from time to time, there’s a lot of cost that goes into crafting something so delicate. The healthcare organizations responsible for these costs, insurance companies and other plan providers, are often left footing the bill when patients are incapable of paying. This results in lost money, money that is meant to be recovered but rarely is because it requires a shift of responsibilities internally in these organizations. Inability to meet normal responsibilities as a result of chasing this recoverable capital isn’t something these organizations can accept. As such, they often seek…

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A call option is an agreement between two parties to exchange an asset at a set price on or before a certain date. The buyer of the call option believes that the underlying asset will increase in value, while the seller thinks it will decrease. To make money from buying call options, you will need to correctly predict whether the underlying asset’s price will go up or down within the set time frame. If you are correct and the price goes up, you can buy the asset at the agreed-upon price and then sell it at the current market price…

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Forex trading for dummies can be daunting, but it doesn’t have to be. With the correct information and guidance, anyone can start Forex trading with minimal effort and start profiting sooner rather than later. This guide will walk you through the steps needed to start forex trading. Step 1: Choose an online broker The first step in becoming a successful forex trader is choosing an online broker that suits your needs. Look for brokers offering low-cost trades, tight spreads, demo accounts, automated trading tools, and educational resources. Different brokers will offer different features, so make sure you shop around before…

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The world of social media marketing is constantly changing. It’s easier than ever to reach out to an audience and create an impactful post, ad, or campaign that will drive traffic and sales. However, there’s a way to take your social media strategy even further: using a 3D web viewer. A 3D web viewer takes the power of augmented reality (AR) and blends it with traditional web technology, creating a seamless experience for your customers that integrates seamlessly into your existing social media strategy. In this article will look at four ways you can use 3D web viewers in your…

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As a law firm owner, you’re always looking for ways to grow and expand your business.  However, before making any decisions about how to proceed, it’s important to understand how law firm marketing works—and what works best for law firms. Attorneys get overcome by the work in front of them Lawyers are busy people. They have a lot of work to do, and sometimes it’s hard to find the time for marketing their business. The reality is that lawyers need to find a balance between their client’s work and marketing activities. However, if you’re in a competitive field and you…

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The customer journey map is a visual representation of the customer’s experience with your product or service. It helps you understand the user’s needs, expectations, and motivations at each stage of their journey with your brand. The better you know these things, the more effectively you can allocate resources to meet those needs and exceed expectations. This allows you to optimize for maximum customer satisfaction through every stage of their journey with your business. So what does that mean exactly? Here are six ways you can use the customer journey mapping process to improve your user experience. Understand your customers…

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